40 is new 20 for vidgamers
Industry survey finds 29% of players are over 50
By Chris Morris
Hits such as "Angry Birds" have made the casual games segment the most popular, with nearly half of gamers playing puzzle and card games.
Gamers are getting grayer.
The average vidgame player is now 37 years old, and individuals who buy the most games are 41, on average, according to a survey of 1,200 households compiled by the Entertainment Software Assn.
In fact, 29% of players are over 50. And the average gamer has been playing for 12 years. But as games become ubiquitous on all
platforms -- especially cell phones -- more players could eventually make that demo younger, considering games are now played, in some form, by 72% of American households, stealing away auds from TV shows and movies, the trade group said.
Industry survey finds 29% of players are over 50
By Chris Morris
Hits such as "Angry Birds" have made the casual games segment the most popular, with nearly half of gamers playing puzzle and card games.
Gamers are getting grayer.
The average vidgame player is now 37 years old, and individuals who buy the most games are 41, on average, according to a survey of 1,200 households compiled by the Entertainment Software Assn.
In fact, 29% of players are over 50. And the average gamer has been playing for 12 years. But as games become ubiquitous on all
platforms -- especially cell phones -- more players could eventually make that demo younger, considering games are now played, in some form, by 72% of American households, stealing away auds from TV shows and movies, the trade group said.
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